Sunday, October 4, 2009

more on Super Social

Let me say, so far this Summit has had an amazing balance of presenters and not only audience questions, but genuine audience dialog contributing to the knowledge we're sharing.

Ariel: the mundane to artists might be really interesting to fans "The more I share about my cat the more fans I get."

Ariel's funnel: start with free mp3 or video IN EXCHANGE for email address...99 cent singles> albums> merch> special event> private show> personalized song, with the price going up accordingly. With newsletters and social media as the glue holding it together.

1 comment:

  1. Has anyone asked how this process would apply to producers?