Let me say, so far this Summit has had an amazing balance of presenters and not only audience questions, but genuine audience dialog contributing to the knowledge we're sharing.
Ariel: the mundane to artists might be really interesting to fans "The more I share about my cat the more fans I get."
Ariel's funnel: start with free mp3 or video IN EXCHANGE for email address...99 cent singles> albums> merch> special event> private show> personalized song, with the price going up accordingly. With newsletters and social media as the glue holding it together.
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Has anyone asked how this process would apply to producers?
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